Marketing

Effective Ways to Streamline Your Inventory Management Process

Whether you’re running a brick-and-mortar shop or a full-fledged e-commerce business, inventory management is one of the most important but tedious tasks. If you slip up on supervising the acquisition, storage and usage of your products, your business will suffer dire consequences. A study called “Revealing the Hidden Costs of Poor Inventory Management” found that …

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Omnichannel Marketing: Why Your Business Needs to Switch From Multichannel

Marketing plays an essential role in a business, from generating leads and acquiring new customers to increasing sales. Apart from that, if we take a look at some of the most successful companies, nearly all of them boast robust marketing sectors. And whether it be customer engagement or advertising, you can bet that they’ve mastered …

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3 Ways to Reinvigorate Your Hiring Strategy during COVID-19

COVID-19 has forced businesses of all sizes to re-examine their operations and long-term plans. In particular, executives and managers are re-assessing how they are recruiting new talent amid a gloomy global economy. If you manage a business yourself, you might be looking for some pointers on how you can refresh your hiring strategy. Below are …

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Small Business 101: Non-Traditional Financing Options for Startups

For most startups, the capital comes from bank loans. What many don’t know is that getting approved of a loan from a bank is one of the most daunting processes of entrepreneurship. Due to economic fluctuations, banks have tightened their requirements for loan applications and, even if you show excellent credit history, there’s no guarantee …

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